Technical/Functional Skills

5+ years of excellent project management skills, ability to multitask effectively, and work cross-functionally
Experience as a project manager in an agile project environment
Content / HTML experience Content Testing, QA, intermediate HTML skills
Ability to thrive in a fast-paced, fluid environment
Intermediate MS Excel
Ability to multi-task and manage stakeholders within a dynamic business environment
Extremely detail-oriented approach with strong analytical skills
Extensive understanding of Digital marketing business practices
Knowledge of end to end campaign management processes
Excellent technical & analytical skills with strong business acumen
Previous experience working with Microsoft will be an added advantage
Passion to drive improvement in the overall customer experience
Experience working across multiple agencies/stakeholders and teams
Basic to intermediate SQL skills and ability to query multiple data sources for debugging and troubleshooting
Familiar with project management tracking tools like, ADO, Workfront, Jira, etc.

Roles & Responsibilities

Hands-on co-ordination and execution Family Safety App and Your Phone marketing programs. This includes ownership of the build and deployment of various marketing programs including validation and testing.
Coordinate with various teams including design, editorial and RM to create a cohesive marketing calendar.
Kick-off and drive strategic initiatives with cross functional teams and oversee business case prioritization, timelines, and execution.
Ability to perform and support all marketing campaign efforts including segmentation, HTML production/testing and quality assurance of all outbound campaigns across email and in-product channels
Provide best practice oversight and assistance in design and set up of automated marketing campaigns, reporting throughout the customer life cycle using reporting platforms and improve processes across platforms.
Collaborate with other teams (agencies & data) to maximize available resources for client support and successful outcomes.
Track ongoing progress of projects and deliver timely updates to clients.
Manage all technical aspects of marketing automation and CRM integration. Communicate issues and technical roadblocks effectively
Be knowledgeable on Digital Marketing best practices, technologies and trends. CAN-SPAM best practices and GDPR compliance is followed.
Monitor internal testing results and industry best practices. Integrate learning to ensure optimal results, improved deliverability, and compliance around permission-based marketing
Monitor daily campaign deliverability, ensuring high inbox success rate for all campaigns.
Leverage campaign management best practices to optimize campaign performance, including techniques like A/B or multivariate testing, personalization, and segmentation
Work with engineering partners to manage new data requirements, and rationalize the campaign roadmap accordingly