Job Title Marketing Manager
Location Austin, TX
Duration 6 Months
Description
The Mobile Marketing Manager, Performance marketing role will play an essential and exciting role to support growth for app marketing initiatives. You will help drive growth of our marketing programs through planning, executing, optimizing, and scaling across our portfolio of channels including but not limited to display, social, search, and emerging channels. If you are a savvy marketer who is data driven, passionate about mobile acquisition, problem solver, and team player, this may be the perfect opportunity for you.
Responsibilities:
3-5 years of experience directly managing paid media campaigns with a focus on mobile/app.
Develop, plan, manage and grow portfolio of key channels while maintaining KPIs
Analytical, data driven marketer who understands key marketing metrics (ROAS, CTR, Conversion Rates, Retention, etc).
Proficient with excel, manipulating large data sets (pivot tables, multi-function formulas, charts, graphs). SQL experience a plus.
Team player who can work effectively across a range of vendors, agencies, and internal stakeholders.
Experience using analytics and attribution tools such as Appsflyer, Kochava, Google Suite, Adobe Analytics, etc.
Passionate and naturally curious about mobile marketing, digital marketing, real estate, new tech.
Test and learn mentality when it comes to creative testing and optimization.
