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Marketing Manager Location: US-TX-Houston Email this job to a friend
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The Marketing Manager will develop marketing and campaign plans that include targeting, value proposition, key messaging, market analysis, competitive analysis, and promotional product planning. Key Responsibilities and Outcomes - Lead the execution of marketing initiatives including an event strategy from start to finish, partnering with US agencies and internal and external stakeholders
- Supporting ABM and the go to market strategy for target key accounts and partnerships
- Managing engagement and relationships across affiliates, think tanks, trade associations, external agencies and partners
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, optimize accordingly, and present findings
- Manage relationship and oversee performance of digital agency, ensuring campaigns are healthy and meeting the business's goals
- Partner with fellow Marketing & Communications team members and Marketing Insights to ensure aligned across campaigns
Requirements To be successful in this role you should have a combination of the below knowledge, skills, and experience:
- This role requires excellent communication and project management skills, and inbound lead generation in a related sector
- Experience across all aspects of B2B marketing including tradeshow and online events such as webinars
- Ability to multitask and see the big picture while making sure all the small details are accounted for
- Bachelors Degree required in Marketing, Communications, or a related discipline
Benefits - A brilliant company culture that encourages initiative, collaboration, and positivity at work
- Great office environment in our new Houston office.
- Hybrid working with the flexibility to work from home for up to 3 days a week
- 20 days vacation plus public holidays, in line with NYSE and 2 floating days which can be taken on a date of your choosing.
- Pension contribution matching 6%
- Healthcare Reimbursement
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