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Miller International, Inc., designer of Cinch and Cruel is searching for a dedicated and innovative Creative Manager to join our team. Reporting to the Brand and Merchandising Director, the Creative Manager will lead the messaging, positioning and marketing for our products and features, while working closely with Marketing, Sales, Merchandising and Design teams. You will be responsible for ensuring all marketing materials are on target and within brand guidelines. Youll be charged with developing new marketing concepts, print advertising, store signage, campaigns, digital ads and social media strategies.

Our employees have the opportunity to work in a fun, casual, laid-back atmosphere. At the same time, we possess an innate sense of pride in the company, take our jobs seriously, and will do whatever it takes to make sure Miller remains successful. If you have great marketing experience, knowledge of the Western Lifestyle/Industry, and a passion to represent our brands, then this is your opportunity to be a part of something great!

Salary Range: $70,000 - $80,000

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Develop creative briefs, content and guide creative direction for all advertising, social media and internal communications, including print, digital and video
• Oversee development of customer-facing marketing assets to support product storytelling (i.e. product videos, training materials, store signage, website copy)
• Coach, manage and support graphic design and social media teams
• Facilitate go-to-market strategy and execution for all product launches and feature releases
• Collaborate with sales, design and management to create and maintain brand cohesiveness, messaging and positioning
• Explore product and market opportunities; identify new and better ways to drive business across retail and ecommerce channels
• Keep up to date on digital media trends, platform updates, marketing trends, competitor research and best practices
• Analyze customer insights, consumer trends, market analysis and marketing best practices to build successful marketing strategies
• Stay current on design and marketing trends
• Plan and direct all photo and video shoots; devise shot lists, ensure execution and organizing all deliverables

Requirements

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• B.A. (or equivalent degree) and 5+ years of relevant marketing experience or 5+ years of creative direction or graphic design experience.
• Fully proficient in Adobe Photoshop, Illustrator and InDesign
• Proficient in Microsoft Office Programs (Outlook, Word, Excel, PowerPoint)
• Excellent traditional and digital design skills including typography, layout and packaging design
• Experience integrating marketing plans across multiple channels, including ecommerce, retail, paid, social, etc.
• Strong background in product marketing; apparel/outdoor/rodeo experience a plus
• Passion for the western culture and its values
• Experience conceptualizing and directing photo and video shoots
• Superior storytelling, written, oral, proofreading and presentation skills
• Comfortable guiding and mentoring a team
• Familiarity of media channels including social, video and TV
• Knowledge of Google Analytics and digital marketing strategies
• Strong attention to detail and analytical skills with high level of accuracy
• Self-starter building programs from the ground up
• Ability to manage multiple projects at a time, make decisions and solve problems
• Strong people skills Approachable and personable

Benefits

Interested yet?

Miller International offers spectacular benefits to ensure its employees are happy and healthy, and the Company firmly believes in the importance of maintaining a proper work-life balance.
If this sounds like a position you genuinely want to fill, send us your resume and cover letter telling us about yourself and why you would like to work with us.

Our success lies in the hands of our dedicated and loyal staff and we only employ the best! We pride ourselves on a rich history of over 100 years in the making that embraces the tradition of hard work, distinction and providing unsurpassed quality products to our customers. Since 1918 Miller International has matured and consistently evolved to become what it is today: One of the most successful privately owned Companies in the Western Industry whose brands continue to gain impressive popularity and growth. We do it by treating each other with respect, and we do it all as a team that feels more like a family. We at Miller are guided by our Core Values and use them to measure the appropriateness of decisions, whether it be with vendors, customers or employees. The Core Values were created and approved by our employees as an affirmation that they are willing to be part of a Company that is guided by these principles.

We cant wait to hear from you!

Check us out at: (link removed)